About Half Moon Solar

Hi, I'm Justen Lane, and I'm passionate about connecting people with sustainable energy solutions. As a South Carolina native from Fort Mill and a former student at the University of South Carolina—Go Gamecocks!—I've always been fascinated by how technology can solve real-world problems.

After serving four years in the U.S. Navy, I built my career across diverse industries including label printing, tooling, biomedical equipment, and fiber optics. This hands-on experience gave me a deep appreciation for innovation, precision, and hard work.

Today, I work as a software engineer specializing in building systems that match people with the right services at the right time. My deep experience in lead generation inspired me to bring the same efficiency and trust to the solar industry.

With Half Moon Solar, I saw an opportunity to bridge the gap between homeowners seeking clean energy and quality installers ready to serve them. As a veteran, I value service and integrity, and those principles guide everything I do. My mission is simple: to create a trusted platform that makes solar energy more accessible, transparent, and competitive for everyone.